StoreFront | Essentials
Updated: Jun 8
Author, Katelyn Gray (Social Media Associate at SmartSign) discusses the significance of the her following practises in the retail signage sector (be specific, keep it simple, write in headline text, have a call-to-action). She refers to signage as the silent but highest selling sales people in a business.
Her top 5 retail signage musts: 1) Outdoor Signage 2) Informational Signage 3) Persuasive Signage 4) ADA (Americans with Disabilities Act) Compliant Signage 5) Door Mats